When two men who came from the east made a speech and the people were charmed with their eloquence, the Messenger of Allah (May peace be upon him) said: In some eloquent speech there is magic.
أَنَّهُ قَالَ قَدِمَ رَجُلاَنِ مِنَ الْمَشْرِقِ فَخَطَبَا فَعَجِبَ النَّاسُ يَعْنِي لِبَيَانِهِمَا فَقَالَ رَسُولُ اللَّهِ ﷺ إِنَّ مِنَ الْبَيَانِ لَسِحْرًا أَوْ إِنَّ بَعْضَ الْبَيَانِ لَسِحْرٌ