Two men came from the East and addressed the people who wondered at their eloquent speeches On that Messenger of Allah ﷺ said. Some eloquent speech is as effective as magic.'  

أَنَّهُ قَدِمَ رَجُلاَنِ مِنَ الْمَشْرِقِ فَخَطَبَا فَعَجِبَ النَّاسُ لِبَيَانِهِمَا فَقَالَ رَسُولُ اللَّهِ ﷺ إِنَّ مِنَ الْبَيَانِ لَسِحْرًا أَوْ إِنَّ بَعْضَ الْبَيَانِ لَسِحْرٌ